Privacy Policy

INFORMATION FOR THE USER

Who is responsible for processing your personal data?

Monarca SAS is the party RESPONSIBLE for processing the USER's personal data and informs the USER that this data will be processed in accordance with the provisions of Regulation (EU) 2016/679 of April 27 (GDPR) and Organic Law 3/2018 of December 5 (LOPDGDD).

Why do we process your personal data?

To maintain a business relationship with the user. The intended data processing operations are:

Sending commercial and advertising communications by email, fax, SMS, MMS, social media, or any other electronic or physical means, present or future, that makes commercial communications possible. These communications will be sent by the RESPONSIBLE PARTY and will relate to its products and services, or those of its partners or suppliers with which it has reached a promotional agreement. In such cases, third parties will never have access to the personal data.

Conducting market research and statistical analysis.

Processing requests, inquiries, and responding to questions or any other type of request made by the USER through any of the contact methods made available on the RESPONSIBLE PARTY's website. Sending the online newsletter covering news, offers, and promotions related to our business.

On what legal basis do we process your personal data?

Because the processing is legitimized under Article 6 of the GDPR, as follows:

With the USER's consent: for sending commercial communications and the newsletter.

On the basis of the RESPONSIBLE PARTY's legitimate interest: for conducting market research, statistical analysis, etc., and for processing requests, inquiries, etc. made at the USER's request.

How long will we keep your personal data?

Data will be kept for no longer than necessary to fulfill the purpose of the processing, or for as long as required by applicable legal retention requirements. Once no longer needed, it will be deleted using appropriate security measures to ensure the data is either anonymized or fully destroyed.

Who do we share your personal data with?

No disclosure of personal data to third parties is planned, except, where necessary for carrying out the purposes of the processing described above, to our communications-related service providers, with whom the RESPONSIBLE PARTY has signed the confidentiality and data-processing agreements required under applicable privacy regulations.

What are your rights?

The USER is entitled to the following rights:

Right to withdraw consent at any time.

Right to access, rectify, port, and erase their data, and to restrict or object to its processing. Right to file a complaint with the supervisory authority (www.aepd.es) if the USER believes the processing does not comply with applicable regulations.

Contact details for exercising these rights:

Monarca SAS. Estación Uribe Km 1 Vía Troncal Panamericana – 170001. Manizales, Caldas, Colombia.

MANDATORY OR OPTIONAL NATURE OF THE INFORMATION PROVIDED BY THE USER

By checking the relevant boxes and entering data in the fields marked with an asterisk (*) on the contact form, or as presented on download forms, USERS expressly, freely, and unambiguously agree that their data is necessary for the provider to handle their request, with the inclusion of data in any remaining fields being voluntary. The USER guarantees that the personal data provided to the RESPONSIBLE PARTY is accurate and is responsible for reporting any changes to it.

The RESPONSIBLE PARTY advises that all data requested through the website is mandatory, as it is necessary to provide the USER with optimal service. If not all requested data is provided, the information and services provided may not fully meet the USER's needs.

SECURITY MEASURES

In accordance with applicable personal data protection regulations, the RESPONSIBLE PARTY complies with all provisions of the GDPR and LOPDGDD regulations regarding the personal data under its responsibility, and specifically with the principles set out in Article 5 of the GDPR, under which data is processed lawfully, fairly, and transparently in relation to the data subject, and is adequate, relevant, and limited to what is necessary for the purposes for which it is processed.

The RESPONSIBLE PARTY guarantees that it has implemented appropriate technical and organizational policies to apply the security measures established by the GDPR and the LOPDGDD, in order to protect the rights and freedoms of USERS, and has provided them with the appropriate information to exercise those rights.

For more information about our privacy guarantees, you may contact the RESPONSIBLE PARTY through Monarca SAS. Estación Uribe Km 1 Vía Troncal Panamericana – 170001. Manizales, Caldas, Colombia.